The man behind the worldwide hit "Gangnam Style" is back - with an appallingly bizarre vengeance.
Psy released two music videos for singles off his newly-launched 7th album, Chiljib Psy-da. Between the two videos, it was the one for "Daddy" that received more buzz and YouTube views.
As expected, the video features Psy's signature characteristics - "lots of energy, a love for vaudevillian comedy, and what can best be described as a kind of highly coordinated flailing," according to Vulture.
The South Korean singer upped the ante in "Daddy," a song that apparently is a nod to dad bods, by playing three different characters - himself, his dad, and his son. And the result is riveting in its kookiness and frenetic pace.
"Much like Gangnam Style, the catchy tune may carry the video but it is the quick scenes and several things going on in the same frame that keeps the viewer's attention," MailOnline observed. "Another crucial element to the K-Pop music video are the funny yet intricate dance numbers including the main chorus move which involves a hopping two step and flailing arms around."
"Perhaps the funniest scenes of all are when he plays the three generations of men in the family as they share a meal together, spot each other while doing sit-ups and even dance around the house," the publication added.
The clip's star power got a boost from CL from one of South Korea's popular girl groups, 2NE1. She appears in a cameo in the middle of the video and sings the hook, "Hey, where'd you get that body from?"
CL's inclusion in the song and the video is strategic as the singer has been gearing for a US invasion and already has a solo album. She and Psy share the same manager, Scooter Braun.
Will this video achieve the same success as "Gangnam Style"? That remains to be seen, although "Daddy" has since gained 3 million views as of this writing.
Previously, Psy spoke of the pressure of releasing a worthy successor of the 2012 hit considering its record-breaking success.
"There were many thoughts going around in my head, including thoughts like, 'If I write like this, it would be not as good as 'Gangnam Style,' and 'If I write like this, the international audience will not understand,'" he confessed in a press conference, as noted by Hollywood Life. "So it took me a very long time to organize all those thoughts into one."
Check out the video below and tell us what you think!
WATCH:
- Contribute to this Story:
- Send us a tip
- Send us a photo or video
- Suggest a correction
