By Keerthi Chandrashekar / ( | First Posted: Feb 01, 2013 10:22 AM EST

(Photo : REUTERS/Robert Galbraith)

If the rumors are to be believed, then Apple's 2013 could be its most aggressive push back against Samsung on retail shelves. It's beginning to look like the iPhone 6 will be cheaper than the Galaxy S4, making it an extremely attractive competitor to Samsung's upcoming flagship device. 

A report from IBTimes speculates that the iPhone 6 could cost as much as $300 cheaper than the Galaxy S4 (that's for unlocked models, folks, outside of contracts and carrier subsidies). Like all rumors, this one isn't based in cold hard Apple facts, but takes into consideration reports about Apple's next-generation iPhones that have slowly been trickling out. 

The biggest change up to the iPhone lineup in 2013 that everyone is expecting is more models. There are already several reports indicating that Apple is working on a cheaper, low-cost iPhone to help it in markets like China, where a normal high-end iPhone is either too expensive, or not high on everybody's lists. The cheaper iPhone is said to use a plastic body and look similar to the iPhone 5. Whether it will sport lower-end components or not - well, we'll have to wait for Apple to comment on that (don't hold your breath).

The IBTimes speculation that the cheaper iPhone 6 could be $300 cheaper than the Galaxy s4 is just that - pure speculation. It's pretty obvious that a cheaper iPhone will cost less than a high-end flagship device such as the Galaxy S4, which will rock 1080p and an eight-core processor, but by how much remains to be seen. Android seems to be gaining a "coolness" factor that may require Apple to really pull some strings to keep its throne on top of the mobile world, and a cheaper iPhone will be quite appealing during crunch time for consumers. 

Apple is also expected to roll out an iPhone with a bigger screen, and an iPhone in a multitude of colors. Some of the devices should release in the first half of 2013, so it won't be too long until we start seeing some concrete details.  

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