By Staff Reporter (staff@latinospost.com) | First Posted: Sep 30, 2013 09:26 AM EDT

The pig-nosed frog, the naked mole and the axolotl are animals that because of their looks are usually not accepted or appreciated by the human eye. Fortunately, the Ugly Animals Preservation Society members seek to promote a campaign in favor of these type of animals.

"Human beings tend to feel more empathy towards animals whose qualities and behavior resemble our species," stated biologist Simon Watt in the promo video released by Gizmodo en Español website. Hence, the association seeks to raise awareness about the importance of conservation of such species and prevention of their extinction.

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