Greg Joswiak, Vice President of Worldwide iPod, iPhone, and iOS Product Marketing, Apple Inc, speaks about iPod pricing and delivery dates during Apple Inc.'s iPhone media event in San Francisco, California September 12, 2012. (Photo : Reuters)
Apple's has some serious work to do if the Cupertino-based organization wants to top the smartphone operating system market share in Europe.
Market share figures have rolled out for France, Germany, and Italy for the three months ending in May 2013 and show Google's Android mobile platform easily sitting in first place.
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According to Kantar Worldpanel, Android amassed 65.2 percent of the smartphone operating system market share for the three months ending in May this year. The percentage for Android is an increase of 8.5 percent in comparison to the same period in 2012.
Apple's iOS maintained its second place finish, as it did by May 2012. The May 2013 iOS market share is 17.9 percent, an increase of 0.1 percent.
Microsoft's Windows Phone jumped from fifth to third place from the three months ending in May 2012 to the same period this year. Windows Phone went from two percent to 7.4 percent, an increase of 5.4 percent, which is the second highest percentage change after Android.
Losing its third place position is BlackBerry, which lost 5.4 percent from May 2012 to May 2013 for a fourth place position with 2.9 percent.
Android crushed its competition with more than three-fourths of the market share in Germany. The Google mobile operating system garnered 76.7 percent of the share, an 8.1 percent increase in comparison to the three-months ending in May 2012.
All other operating systems witnessed a decline.
iOS fell by 2.8 percent during the three months ending in May this year with 15 percent, enough to maintain its second place finish.
Windows Phone declined 0.4 percent, but it didn't affect its third place position. Windows Phone finished with 6.1 percent.
BlackBerry failed to register one percent. For the three months ending in May 2013, BlackBerry accounted for 0.5 percent, a drop of 0.1 from last year.
Android's dominance continues in Italy as it increased its market share by double digits. Android finished the three months ending in May 2013 with 65.2 percent, a bump of 19.1 percent from last year's 50.1 percent.
iOS dropped by 5.2 percent, but it didn't move the Apple mobile platform from its second place position. iOS finished with 14.8 percent, easily ahead of its rival mobile operating systems.
Windows Phone garnered 9.7 percent of the market share, which is an increase of 2.8 percent from the same period last year.
Windows Phone's percentage gave the Microsoft mobile operating system a boost to third place, while Symbian lost its second-runner up finish after losing 12 percent from 2012 to May 2013.
BlackBerry finished fifth with 2.7 percent after dropping 3.3 percent from May 2012.
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